Tag Archives: Google

2017 Will Be Green!

 

 

2017 Will Be Green!

by Amy Lignor

 

This statement is not a “hopeful” imagination talking; it is actually quite true. Very recently the Pantone Color Institute declared that green will most definitely be THE color for 2017. This is a company that calls global color authority, trending, save the planet, renewable energy sources, Google, Facebook, Amazonthemselves the “global color authority,” and states that everything from high fashion to trends will be on the green path throughout next year.

So…when we look at a “green” trend that is all about saving the planet: who do you think will be the leader when it comes to jumping on the “green” machine in 2017? Right now, it seems that the well-known company, Google, is looking at changing the times completely and finding a brand new “clean” way in which to run their business.

For those unaware of the facts and statistics, it seems that Google in the last year consumed as much energy as the entire city of San Francisco. When they came out with a recent statement, they did not proclaim that they were “cutting” these statistics, they actually proclaimed that all of the energy Google uses in 2017 to run its data centers located around the world will come entirely from renewable energy sources: wind farms and solar panels.

 

Google is the epitome of an online giant. They are also a bit of a quiet giant, seeing as that they have over the past decade – without building up media fanfare – made deals (extremely large deals) with renewable energy producers. Google has basically guaranteed these producers that they will buy their energy from them which then, in turn, will allow these renewable energy companies the money to build even more turbines to service the country.

 

Unlike carbon-based power, wind supply prices do not fluctuate, which will allow Google to make even more money by helping the planet, itself. Are they the only mega-company doing this? Not at all. But Google’s large computer centers are among the world’s fastest-growing new consumers of electricity. And by working with wind farms, Google hopes that they will increase the development of the renewable energy industry. With their purchase, Google’s huge deal will also lower the costs of both solar and wind energy, allowing them to look better to other companies because they will save them money in the long run.

 

It did not take long for Facebook and Amazon to step up to the plate after Google made their announcement. Facebook has already entered into similar deals with wind producers, and Amazon has announced five more solar projects on their horizon. Microsoft states that it has been 100% carbon neutral for the last two years. This means they have invested in things like planting trees and other projects meant to compensate for the fossil fuels a company eats up. Microsoft hopes to have at least 50% of its electric power supplied from renewable sources by 2018.

 

Is this all a gimmick, as some have stated? Well…Google certainly has had an imagination when it comes to alternative energy in the past. It was in 2007, Google patented an idea to build a floating data center powered by waves, and nothing else. Although a cool idea, it was never built. However, Google has shown proof of the renewable deals now in place, and has never wavered in its commitment to bring the best energy efficiency to its data centers.

 

From business and industry to fashion to politics, it seems that “green” will most definitely be at the center of many projects in 2017. In the next year, people will hear a great deal about “The Paris Agreement” which is now in force. Germany is closing all its nuclear power plants, so the need for investing in renewable, clean energy sources will grow almost overnight.

 

If things keep moving forward the way they are, 2017 may just go down in history as being the glorious year dedicated to all the good things “green” stands for!

Source:  Baret News

Alphabet (Google) Overtakes Apple As World’s Most Valuable Company

 

Alphabet (Google) Overtakes Apple As World’s Most Valuable Company

By Burt Carey

After-hours trading pushed Alphabet shares 6 percent higher than their close on Monday, elevating Google’s parent company past Apple to become the world’s most valuable corporation.

Alphabet, Google, Apple, Most Valuable Company, promising technological advancesAlphabet’s market cap reached $547.1 billion shortly after the opening bell Tuesday, surpassing Apple’s cap of $529.3 billion. Other stock market heavyweights include Microsoft ($425.7 billion), Facebook ($326.2 billion and Exxon Mobil ($310.1 billion). Together those companies make up the five most valuable corporations in the world.

It was Alphabet’s first reporting under a name other than Google, which is part of a corporate restructuring that began last summer. The last time Google occupied the top spot was in 2010, the end of a three-year period when it kept swapping the top spot with Apple. Apple’s rise to the top came on the heels of strong iPhone and iPad performance earlier in the decade, when its value rose to more than $680 billion in the third quarter of 2012. It surpassed Exxon Mobil to become the most valuable company in 2011.

While Apple’s iPhone business has flattened, Alphabet’s strength among investors comes from growth in its advertising business and promising technological advances in self-driving cars and artificial intelligence. The last time Alphabet’s value surpassed that of Apple was in February 2010, when Apple’s biggest product on the market was its MacIntosh computer.

Alphabet’s stock gained 44 percent since July 2015 while Apple declined 16 percent. The industry watchdog eMarketer reports that Google is set to capture as much as 32 percent of the mobile advertising market this year. Facebook is next closest at 20 percent.

In reporting its numbers this week, Alphabet earned $8.67 per share, beating expectations of $8.09 per share, on revenues of $21.32 billion. The company’s reported expectation was $20.76 billion. Those numbers easily surpassed revenue ($18.1 billion) and share earnings ($6.88) from a year ago.

Alphabet Chief Financial Officer Ruth Porat said strong growth in its mobile search function and in YouTube advertising were key to the company’s rising portfolio.

Apple’s loss in valuation comes as the economies in emerging markets have begun to cool, allowing the company’s iPhone business to grow by just 1 percent this year. Its iPhone business makes up two-thirds of the corporation’s overall revenue, but its failure to bring new products to the market to boost sales where the iPad and Mac lines have fallen has left investors less than impressed.

Alphabet Class A shares were trading at $810 after Monday’s close.

 

Source:  Baret News

 

Green Technology Helping Map Marine World

 

Green Technology Helping Map Marine World

by Ted Lund

 

Residents of the San Francisco Bay area are among the first to benefit from a new program launched with the help of Google, which is changing the way researchers map shorelines and the global sea level rise. But at first glance, it’s obvious the vessel doing the heavy lifting isn’t just any ordinary boat.

16 WAM-V USV with Headlands
16 WAM-V USV with Headlands

“It’s a Google Boat,” says staff scientist for the San Francisco Baykeeper organization, Ian Wren.

The small, remote-controlled catamaran has a number of unique features, including an adaptive hull design that flexes to provide ultimate stability, while utilizing Google’s proprietary camera system to create “bay-level” maps of the San Francisco area. And, it’s powered by the world’s leader in green propulsion systems, Torqeedo.

The Baykeeper organization plans on using the imagery collected — nearly 500 miles of coastline ranging from San Jose to Antioch, California — on its website and for educational purposes, helping illustrate the threats posed by global sea level change to critical wetlands.

“A lot of people know about sea level rise,” says Sejal Choksi, an environmental lawyer and Baykeeper’s interim director. “We are hoping these images will really bring the reality home to the public, that they will look at pictures of places they know and say, ‘Oh my gosh, this is going to be underwater.’”

The imagery is being collected by an innovative camera system developed by Google called the Trekker. Originally designed to be worn by backpackers, it didn’t take long for the cutting-edge internet company to realize the unit had a number of other applications. And thanks to a grant from Google, Baykeeper was able to obtain one of the cameras on loan.

The next step was finding a way to record the imagery with a minimum of manpower. The answer? A 16-foot Wave

16 WAM-V USV with Google Trekker
16 WAM-V USV with Google Trekker

Adaptive Modular Vessel (WAM-V) from Marine Advanced Research.

One of the biggest challenges, however, was how to propel the remote-controlled vehicle cleanly and efficiently. For that task, the group turned to leading electric propulsion innovator, Torqeedo.

Baykeeper’s WAM-V is rigged with twin Torqeedo Cruise 4.0 electric outboard motors rigged with four Power 26-104 batteries. Thanks to onboard traditional and solar charging capabilities, the WAM-V is able to run for hours with nearly zero environmental footprint.

The Google Trekker, WAM-V and Torqeedo technology is being applied elsewhere, including in a recent mapping project of American Samoa that can be seen here.

For more information on the San Francisco Baykeeper’s Google Boat project, visit the organization at www.baykeeper.org. To learn more about Torqeedo’s innovative line of green boating power solutions, visit www.torqeedo.com or follow the company on Facebook and Twitter.

 

Original Source; Sportsmans Lifestyle.com